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Tag: Content Marketing Strategy

Artificial Intelligence Content Strategy COVID-19 News

ANA Selects inPowered as Winner of “Best Use of AI/Machine Learning” Category at 2020 B2 Awards

  • By : Pirouz Nilforoush
  • July 28, 2020

SAN FRANCISCO, CA – JULY 28, 2020 – inPowered, the AI platform delivering business outcomes with content marketing, was awarded the top honors for the “Best Use of…

Branding Content Strategy COVID-19

Five Steps to a Successful COVID-Content Marketing Strategy

  • By : Pirouz Nilforoush
  • July 24, 2020

It seems that every day brings its own set of challenges with the Coronavirus crisis, and with that comes new questions from consumers and organizations at-large as to…

Content Strategy COVID-19 News

Top 5 Takeaways from the ANA’s Most Recent Report on Content Marketing

  • By : Pirouz Nilforoush
  • July 17, 2020

On Tuesday the ANA released a report that was music to inPowered’s ears – according to data collected in 2019 (pre-COVID) by over 125 senior-level marketers across the…

Branding Content Strategy COVID-19 News

Three Agencies Standing for Social Justice — #StopHateforProfit

  • By : Pirouz Nilforoush
  • July 10, 2020

Back at the end of May, Facebook became a hot topic for public discourse after refusing to remove or identify factually incorrect and potentially dangerous posts around racism,…

Content Strategy COVID-19

Top Do’s and Don’ts for COVID-Content Marketing

  • By : Pirouz Nilforoush
  • July 2, 2020

How many times have you opened your inbox since the start of COVID-19 and saw another email with the subject: “We’re Here for You” from a brand you…

Branding Content Strategy COVID-19

Top 5 COVID-Content Hubs Marketers Need to Know

  • By : Pirouz Nilforoush
  • June 26, 2020

In response to COVID-19, consumers have relied heavily on the internet for answers to their increasing questions about the new world we’re all living in. Not only are…

Content Strategy COVID-19 News

Bringing More Empathy into Content Marketing

  • By : Pirouz Nilforoush
  • June 11, 2020

We think it’s safe to say that no one expected 2020 to unfold as it has – between catastrophic wildfires, COVID-19, the senseless deaths of George Floyd, Breonna…

Branding Content Strategy COVID-19

Making the Grade: The Brands Getting an A+ with their COVID-19 Content Marketing

  • By : Pirouz Nilforoush
  • June 5, 2020

Since the start of COVID-19, brands and consumers alike have been faced with innumerable challenges. From quarantining and working from home, limited household supplies and an increasing concern…

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